WELL
PRINCIPLED
A.I. Software that Optimizes Marketing and Supply Chain Strategy for Major CPG Brands and Retailers
Marketing
Strategy
Supply Chain
Finance
Sales
R&D

Clients of Well Principled Grow

up to
83%
Faster
up to
7%
More Profitably
up to
94%
More Efficiently
Industry Leaders Trust Well Principled

Well Principled’s A.I. software enables us to build and launch targeted cross-sell campaigns across all of our customers in less than one minute. After increasing our rev/send by an average of 114.2% in less than two weeks, we were sold.

Vice President, Marketing
Activate Optimized Decisions at Scale
Harness Data to Drive Informed Decision-Making Across Your Organization